Thursday, May 05, 2016
   
Text Size

Thomson cruises labelled "mass market" in survey

Cruise customers have likened Thomson Cruises to Primark.

When over 3,000 cruise customers were asked by cruise.co.uk to associate brands with a high street name, Thomson's cruise product was likened to budget retail chain.

While its rivals were associated with the likes of John Lewis and Debenhams, Thomson was considered "mass market" like Primark.

Seamus Conlon, Managing Director of www.cruise.co.uk, said: "This latest survey shows that whilst cruising is still perceived as elitist, many brands are now being associated with more mainstream names and products.

"Not surprisingly high street names like M&S and John Lewis featured but so did Primark and Tesco."

The BIG Trade Event - 2015

big-trade-box-2015

Latest Travel Reports

  • Thames-eye view of the city sights Thames-eye view of the city sights
    Northern Ireland Travel News’ Editor BRIAN OGLE sampled a luxurious Thames River Cruise with Bateaux London… What better way to enjoy the sights of London than to escape the exhaust fumes, hustle,...
    Read More...
  • A FEW DAYS IN MAGNIFICENT BUDAPEST A FEW DAYS IN MAGNIFICENT BUDAPEST
    ANTHONY LYDEKKER heads to Hungary and explores the beautiful capital - Budapest… FIRST impression in Budapest: the Danube. We London folk (well many of us) are proud of the Thames – but the Danube...
    Read More...
  • EYES ACROSS THE BORDER... EYES ACROSS THE BORDER...
    ROBIN NOWACKI recently visited South Korea with a group of UK travel agents. It’s a land which is becoming increasingly popular with tourists… SOUTH Korea is a fascinating unique and industrious...
    Read More...
  • CULTURE, HERITAGE AND HISTORY CULTURE, HERITAGE AND HISTORY
    ANDREA MCVEIGH visits the Stafford Hotel and finds out why it’s one of the best hotels in London… WHEN it comes to location in London, the SW1A postcode has the best claim to culture, heritage,...
    Read More...
  • OLD CAPITAL PREPARING FOR MEMORABLE 2016 OLD CAPITAL PREPARING FOR MEMORABLE 2016
    ANTHONY LYDEKKER visited the former capital of Poland ahead of the celebration for World Youth Day in 2016… THE former capital of Poland for over 500 years, Krakow will be in media spotlight for the...
    Read More...
  • Stunning sights galore on a USA road trip to live in the memory! Stunning sights galore on a USA road trip to live in the memory!
    MICHAEL BEATTIE combines two city breaks with the coasts and mountains of California, in an anniversary road trip by car and motorhome. His first report covers San Francisco and the journey to Yosemite… AS...
    Read More...
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12

Contact Details

  • NI Travel News
  • Unit 1, Windsor Business Park
  • Belfast
  • BT9 7DW
  • 028 9066 6151